
Mannequins have been used for years as "silent salespeople" allowing store customers to envision themselves in the clothing and/or products displayed on the mannequins.
While display mannequins have been effective in increasing product sales offering a three-dimensional view of product and/or clothing.
This idea uses the standard CCTV security systems that are typically mounted in ceilings and walls providing store management to observe and record suspicious customer behaviour. This system brings those monitoring cameras closer to the store floor. The cameras are mounted as a part of the display mannequins and probably in the eye cavity area.
The benefits here include:
(1) The increase in the flexibility of observation points.
(2) The cameras are closer to the shop floor providing better security management.
(3) By simply relocating or redirecting the mannequins (as a part of a marketing campaign say) the store is able to shift CCTV points without expensive electrical and change to fixtures.
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